Sam is the founder and president of Tab House.  As an undergraduate at the University Of Toronto, Sam answered an ad looking for bilingual coders at Canada Market Research, and became fascinated with the process of data collection and analysis.  Once graduated, (Honours B.A, Political Science), Sam moved on to ABM Research, where he formed the in-house Coding Department.

After working 12 years at Research House and in his 20th year at Tab House Todd is more than “at home” in the research world. As a graduate of RCC Institute of Technology, the more technical side of Market Research was always an appeal to Todd. Initially working in fielding quantitative studies and working closely with quality control was a good foundation for his progression in the industry.

Wendy has led the coding department at Tab House for over 25 years.  She has developed code frames for thousands of projects over that span, on a wide variety of topics.   She has a vast background in quantifying open ended responses to Ad tests, New Product Concept tests, Consumer Loyalty, Attitude and Behaviour tests and highly technical Medical and Pharmaceutical research.

Andrew can’t believe how fast time flies, as he is already entering his 12th year in the research industry. After graduating from the University of Toronto (Honours B.S.), Andrew began working at Pricing Solutions and found that his education, (a double major in Psychology and Sociology), served him well as a research analyst.

After graduating from the University of Toronto with a degree in Health Studies and Psychology, Alison entered the marketing research field with a stint at Ipsos as a Research Excellence Associate.

She then went into the healthcare field as a Medical Assistant.

Excited by the learning opportunities that the research industry has afforded her throughout her many years of involvement, Andria holds two University degrees (BA, MA), a college certificate, and frequently pursues refresher courses.